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Statista's COVID-19 Daily Barometer measures the changes to the general lifestyle due to the COVID-19 on citizens from 4 of the world's major markets: China, Germany, the United Kingdom, and the United States.
From the table, we can see that overwhelming percent of the 2,858 respondents from the 4 markets stayed at home more, while 62% from China and 45% from the United States shopped online more. Online sales have increased 52% compared with the same time frame a year ago, and the number of online shoppers has increased 8.8% since the coronavirus began, which was calculated out from 5.5 billion anonymous and aggregated online and mobile visits to retailer websites from U.S. consumers. In the meanwhile, the turnover of CJ Dropshipping is on a sharp increasing since March in spite of the continual rising shipping costs.
A report of the top 100 fastest growing & declining categories in e-commerce of march 2020 comparing to march 2019 in the US was released by Stackline, a retail intelligence, and software company recently. The report shows, the structure of e-commerce in the US has changed dramatically. As lockdown enforced in many states, consumers shop online more while their shopping has also changed significantly. Apart from groceries, the sales of toilet paper, home cleaning items, and other home items increased sharply. And there is one niche that you can’t neglect from the table-the fitness product, there are 5 related categories from the top 100, which is weight training, fitness equipment, yoga equipment, training pads & trays, and Ping pong.
As gyms and fitness studios are temporarily closed due to the coronavirus, forcing a shift in people working out from home and an increase in fitness products. According to the data from Adobe Analytics, the online sales for fitness equipment increased by 535% from Feb. to Mar. this year compared to a 70% increase in the rate the same period last year.
Weight training ranks #8 of the list, which increased by 307% compared to the same period last year. Products on this category are dumbbells, barbells and kettle-bells, but this kind of products are not suitable to dropship, cuz they are too heavy, the shipping costs are so high that there will be little margin left, especially when the shipping costs rises fiercely these days because of the wide-range flight cancellations.
This resistance rope puller could be an ideal substitute for barbells. It is a combination of bar and resistance rope, safe to use, and suitable for exercising different parts of the body. And what’s more important, it is not a common product that can be easily found in local stores.
Similar products are elastic ropes and resistance bands.
This elastic rope is a new winning product, and the demand for resistance bands is on a rising trend, more keywords for this category are tension ring, pull rope and elastic band.
Yoga equipment ranks #42, increased by 154% compared to the same period last year.
The products in this category are yoga mat, yoga ball, yoga brick, yoga ring and yoga hammock.
The former three products seem mediocre and available anywhere, here’s my suggestion, they can be sold as a set, potential customers who are not convenient to going out may place orders for convenience sake. You can contact your private agent to make a combined SKU number contains more than 2 products on CJ Dropshipping that be listed as one product link in your store.
If you are looking for a yoga product with special designs, this yoga hammock could be an option.
This elastic yoga ring is an emerging hot seller, there are packaging options for a dustproof bag or both dustproof bag and color box, as well as so many color options, can’t be a bad choice for marketing.
It was unexpected that ping pong ranks #90, and the sales increased by 89%. As people are encouraged to stay home, consumers are looking for fun, indoor activities suitable for all ages, that’s why ping pong is on the list.
Ping pong racket and the ball is the standard equipment, while the following product is a must-need when playing ping pong from home-the ping pong rack.
What makes me laugh is that there are even 5 color options for this kind of practical product. The total dropshipping price is about $13, and up to now, there are not many dropshippers marketing on this product.
Jump rope, Ab wheel and gliding discs are three products worth listing.
If it’s your first time to see the gliding discs, you may have the same question as I had, what are these plates? Until I see this video. The man in the video demonstrates several ways to use the discs, then you may understand how to use this product. I think this fitness gadget is quite useful and have an impulse to buy, after watching the video.
The last product I would like to recommend is a fitness mate-the blender bottle. Many fitness enthusiasts will take protein powder to grow muscle, usually take with water. This bottle is used to blend protein powder with water, shake the bottle, and the steel ball in the bottle will help to blend the mixture.
And there is no logo on the bottle, if you want to build your brand, it’s the product for you, CJ provides customized logo and packaging with 1 piece to start, check the introduction video here or consult for more information on chat.cjdropshipping.com.
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